"Do your job in the best way possible without binding your labor to material remuneration."
The name originates from a fascination with Indian philosophy, which coincided in time with the desire to test, as far as possible, without attracting any investments and administrative resources (the so-called "connections") in an unfamiliar market to build the so-called "business", that is, a source of income.
Who we are?
theKarma are two people with technical and commercial competencies.
We are at the origins of wifi marketing in the Russian Federation. When we started, there were only 4 companies involved in wifi-authorization in the world. In early 2013, we connected the first objects, Baga bar and Oki-Doki on Novokuznetskaya. By the beginning of 2020, more than 1700 objects in the Russian Federation, the CIS and abroad were working on our software.

We are the first among CIS wi-fi marketing providers, who made our software open-source.
"Expect the best, prepare the worst, capitalize on what comes"
Zig Ziglar
"You don't close a sale, you open a relationship if you want to build a long-term successful enterprise"
Patricia Fripp
"Obstacles can't stop you, problems can't stop you, most of all other people can't stop you, only you can stop you"
Jeffrey Gitomer
Why choose us?
We have been working in the field of Wi-Fi marketing since the very beginning of 2013, that is, for 7 years
At the beginning of 2020, we decided to put the source code of our software in the public domain. This means that if you have the skills, you have the opportunity to start your "karma" and "refine" it to meet your needs.
Wi-fi is a rather specific area of IT, the study of which can take quite a lot of time. You can use our experience in this field to integrate this data source into your CRM or other platform quickly enough. The main ones are the authorization API and dashboard API.

Full compliance with market
The functionality completely covers all the basic requirements for Wi-Fi networks to comply with the laws of the Russian Federation, as well as marketing needs for generating leads for their activity, whether it's a video, a situational banner, a survey or page promotion on social networks.
Personal approach
Any contact to us, whether it is a client, partner, integrator or software developer, any letter, call or contact is considered individually. We have never given an advertisement anywhere; everyone who works with us addresses on the recommendation of those who already know us. Depth, in our opinion, is more important than quantity.
Proven Solution
Our software was developed as a marketing wi-fi platform even before the introduction of the law "On Wi-fi deanonymization
We initially relied only on our knowledge, skills and experience. We have never been engaged in the search for investors, and all we have come to is the result of our work only. Now it gives us freedom of choice in which projects to participate, and in which not.
We are often asked why did you become open-source?

We made this decision for several reasons.
The first, most understandable and material, is that time is passing, we are getting older, the worldview is changing, new hobbies and activities appear in which you want to invest time, and the client base is growing and time for all technical "improvements", even those that you want make a start to miss. Open source software in this case is a satisfactory solution, since the development and development of software no longer rests against us as a company.
The second marketing reason is the intention to try to go the open-source path in the Russian Federation, the first, because no one has acted in our market (greatly swollen after the advent of the law). We highly value freedom of choice, and such a solution provides an alternative - spend time, figure it out and do it yourself - for free, or pay our time and experience if speed is important. This alternative is primarily aimed at small telecom operators who are required to strictly comply with the requirements of Roskomnadzor in the provision of public Wi-Fi.
The third reason is human. In the process of life, we constantly encounter and interact with different people who influence us differently and ultimately shape us. What is called "partnership" relationships can begin, continue and end in very different ways, in another city, or even another culture of like-minded people with whom you want to continue relationships, and not only in the field of commercial relations. Open source software is a kind of "marker" for those who are looking for like-minded people.

The Innovators:
How a Group of Geniuses, and Geeks Created the Digital Revolution

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